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AG CREATIVE

Report

NYU Langone Health

In the Community

NYU Langone’s many contributions to our community were captured in this report. It details investments in community health programs, physician training, research, and initiatives addressing social determinants of health like food security, housing, and environmental impacts.

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Report

NYU Langone Health

Sustainability

This milestone release marks NYU Langone’s first publicly shared Sustainability Report, created in collaboration with the Real Estate Development and Facilities (RED+) Department. The report highlights the institution’s commitment to environmental stewardship as a core component of organizational resilience.

This initiative showcases NYU Langone’s dedication to aligning healthcare innovation with sustainability proving that responsible design and operational excellence.

Sustainability Report

Health Awareness Campaigns

Brain Awareness Week

These graphics educate viewers on what happens inside the brain during a concussion and why prompt care is crucial. Leveraging the expertise of physicians from the NYU Langone Health Concussion Center, the campaign sheds light on the long-term risks of untreated traumatic brain injuries.

The design prioritizes clarity, accessibility, and visual impact to increase health literacy and drive users to explore further resources on NYU Langone’s website.

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PRINT DESIGN

Hassenfeld Children’s Hospital

At Hassenfeld Children’s Hospital, we understand that caring for infants, children, and teenagers is a special privilege, and a responsibility. We partner with children and families to deliver expert medical and surgical care, fostered by Sala Institute for Child and Family Centered Care. 

I work on print and digital assets using the Hassenfeld brand system. With an approachable typeface and playful, adaptable illustrations, the goal is to create a joyful, reassuring experience for our youngest audience.

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Health Awareness Campaigns

Colorectal Cancer Awareness Week

The goal was to present compelling statistics and expert insights to highlight the growing urgency of early colon cancer screenings and prevention, especially among younger adults.

The design prioritizes clarity, accessibility, and visual impact to increase health literacy and drive users to explore further resources on NYU Langone’s website.

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SEASONAL ADVERTISING

Zorn's of Bellmore

The client wanted to create a cohesive range of seasonal print and digital designs, all reflecting a warm, homestyle feel with a modern vintage aesthetic. The goal is to connect with local audiences at scale.

I've designed a series of print ads for Flip N’ Save, Long Island’s mini magazine that delivers exclusive local deals straight to homes and digital devices. I also created Hometown Shopper half-page ads, published in Newsday — reaching more than 920,000 households and businesses weekly throughout Nassau and Suffolk counties.

Zorns Shopper Ad

LOGO • BRAND • PRINT • DIGITAL

The Everything Bagel of Commack

The Everything Bagel is dedicated to serving the community with the freshest bagels, delicious sandwiches, and more!

In collaboration with the creative director, we were tasked with designing a logo, website, menu and packaging items that felt fun, playful, and instantly recognizable. They wanted a modern look with friendly colors and elements that create an inviting, neighborhood feel.

The logo was built to scale effortlessly across all print materials, the website, social media, and merchandise, ensuring a consistent and memorable identity throughout.

Everything Bagel

TOP 10 CAMPAIGN

USNWR Best Hospitals Rankings

Designed a cohesive visual campaign spanning both print banners and digital signage across NYU Langone Health’s campuses to highlight the institution’s inclusion on the 2023–24 U.S. News & World Report Honor Roll, recognizing it as the No. 2 health system in the country and No. 1 in the state.

At NYU Langone Health, our culture of exceptionalism continues to deliver the best outcomes for our patients, students, and our communities.

This campaign helped communicate NYU Langone’s national recognition in a clear and consistent way, reinforcing a sense of institutional pride across physical and digital spaces.

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DIGITAL ADVERTISING

PrEP

As part of The Family Health Centers at NYU Langone, this community focused program is dedicated to providing high-quality primary and preventive care to adults and children in an outpatient setting.

This project showcases a range of digital advertisements designed to promote awareness of PrEP (pre-exposure prophylaxis), a medication that helps prevent HIV infection in individuals who are HIV-negative but at higher risk. Each are optimized for various platforms and screen types while maintaining brand consistency, accessibility, and visual impact.

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LOGO • BRAND • PRINT • DIGITAL

Aesthetically Yours

The client was looking for a cohesive suite of print materials, promotional items, and a fully responsive website that would bring their brand to life.

The mission of Aesthetically Yours is to promote long-term integrity of facial skin health. It was important that their design work followed the same standards of clean and fresh. Through proper material selection we were able to elevate its simple & pure look to something more substantial.

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LOGO • STATIONERY

The Law Firm of
Douglas Denig Moyale, P.C.

Worked with this client who handles cases from pre-litigation through trial across personal injury, negligence, auto accidents, debtor-creditor matters, and real estate disputes.
 
The project included redesigning the logo to developing professional stationery and business materials to better reflect the lawyer and firm.

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MARKETING GUIDE 

Northeast Coverages

Northeast Coverages Inc. is a nationwide wholesale/MGA agency serving producers across the country. 

I developed their marketing guide as a structured, brand-forward report that unified messaging and visual presentation. The guide consists of a clear layout system, strong typography that organize complex information into digestible sections.

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REBRAND • DIGITAL • PRINT

Ginos of Manhasset

Offering a large selection of authentic Italian dishes, you will find yourself indulging in a little taste of Italy in Long Island, New York!

I had the pleasure of creating a new custom website, menus and various other print materials, and social media assets for this  restaurant. 

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LOGO • WEBSITE • SOCIAL • MERCH

Black River Athletics

The client wanted a logo that captured a sense of tradition and strength through a badge or shield shape, layered with natural elements to reflect movement and growth. A bold, impactful typeface was also key to expressing the brand’s energy and confidence.
 
The logo is adaptable from team jerseys and apparel to digital platforms and merchandise. It reinforces the brand’s focus on physical activity, competitive spirit, and teamwork.

Black River Jersey
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© 2026 by AG Creative

516-780-3411

grossalexandra4@gmail.com

New York City Metropolitan Area

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